CLIENT WORK & CONSULTANCY PROJECTS
Consultancy Work by SectOR
Taylor Hilton Marketing has delivered a range of work for clients across a variety of sectors, including:
Arts & Creative Media
Building & Construction
Consumer Retail
Financial & Accounting Services
Health & Wellness
Information Technology
Innovation & Enterprise
Manufacturing - Furniture
Not-for-Profit
Oil & Gas
Property & Real Estate
Renewable Energy
Retail - Food & Drink
Social Media Influencer Marketing
Sports & Outdoor - Sailing
Third Sector / Charity
Veterinary Services
Wealth Management
client case studies
UK & INternational client work
VETERINARY SERVICES SECTOR | Website & Marketing
Marketing Brief: To create a company website and deliver marketing activities to support the launch of a new vet practice in Amble, Northumberland.
Services Provided:
Designed and launched a new company website in line with the vet practice opening, including all content creation, brand styling, and copywriting.
Additional work on a retainer basis included full website management, supporting the delivery of weekly advisory and case study articles, creating a monthly newsletter, and supporting video marketing projects.
Additional projects included creating an online platform to support new client registrations.
Region: UK - England
FINANCIAL SERVICES SECTOR | PR AND CONTENT
Marketing Brief: To provide public relations and content services for KPMG Scotland for the North-East region.
Services Provided:
Worked alongside the BIG Partnership Aberdeen team in a consulting role to plan and deliver all the required PR activities for KPMG Scotland’s North-East region.
Secured coverage in key local press, including the placement of leadership pieces and regional press releases.
Region: UK - Scotland
ENERGY & TECHNOLOGY SECTOR | MARKETING STRATEGY WORKSHOPS
Marketing Brief: To deliver a marketing strategy workshop for an Norwegian innovation engineering company.
Services Provided:
Delivered a bespoke workshop which involved bringing internal stakeholders together to explore key areas of marketing such as customer groups, competitors, and key selling points for services and products from a marketing perspective.
Recommendations provided to support strategic thinking for external marketing activities and future product launches.
Region: Norway
ENERGY SECTOR & TECHNOLOGY SECTOR | WEBSITE & MARKETING STRATEGY
Marketing Brief: To support a Norwegian oil and gas technology solutions company, TechInvent AS (now rebranded as Yokogawa TechInvent AS), to develop a product launch strategy for their new product, FluidCom™.
Services Provided:
Created a new company website, including the brand styling, copywriting, and content creation.
Created a marketing strategy with branded materials to support product launch activities at key oil and gas conferences.
Provided PR support for local and international oil and gas media, including placement in key sector titles and local press.
Delivered bespoke stakeholder workshops to explore product launch strategies.
Region: Norway
CONSUMER RETAIL SECTOR - OUTDOOR CLOTHING | MARKETING STRATEGY
Marketing Brief: To provide a marketing strategy and plan for a UK eCommerce retailer to support their sales drive for a new racing dinghy product, as well as recommendations for their wider retail offer.
Services Provided:
Delivered a full marketing strategy and a 12-month marketing plan, with a focus on driving awareness for the new boat product sales.
Additional work included advisory services for social media campaigns and supporting video marketing.
Region: UK
SPORTS & OUTDOOR SECTOR - SAILING | INTEGRATED MARKETING
Marketing Brief: To provide monthly marketing and communications support to maintain and increase awareness of the Musto Skiff class, with the aim of growing the international fleets in the UK, Europe, and Australia,
Services Provided:
Delivering the annual marketing and PR activity plans to support the sailing season in the UK, Europe, and Australia. This has included regular coverage for event reports and press releases in the key sailing media titles.
Delivering all other marketing activities at an international level, including all social media content, website content, and event planning and support.
Additional Projects:
Monthly newsletters - providing all content, design and delivery through a digital marketing platform.
Delivering an annual online survey project to gather feedback from international sailors.
Region: UK & International
SPORTS & OUTDOOR SECTOR - SAILING | WEBSITE & MARKETING STRATEGY
Marketing Brief: To upgrade a legacy website to a more current hosting platform and refresh the website design, with the aim of attracting more youth sailors and growing the existing fleets for this international sailing class association.
To develop an annual content plan to support website traffic, SEO, and increased awareness for the Musto Skiff class.
Services Provided:
Successfully migrated the legacy website to a new WordPress platform with a new design style.
Increased video marketing content on all media platforms and launched dedicated media gallery pages for the new website.
Delivered all content plans for the new website and social media platforms, including YouTube, Facebook, X, and Instagram to support SEO.
Region: UK & International
SPORTS & OUTDOOR SECTOR - SAILING | EVENTS, MEDIA & SPONSORSHIP
Marketing Brief: To manage and deliver all media requirements for video and photography at major regatta events and manage all event sponsor relationships.
Services Provided:
Marketing lead for major sailing regattas with responsibility for all the marketing, PR, media partnerships, and sponsorship relations. This has included working on several National, European, and World Championship sailing events hosted in Italy, Germany, the UK, and Australia.
Overseeing the media team for videography and photography at all events, including media briefings and content sign off.
Engaging with event sponsors including managing key stakeholder relationships and providing results reports across all marketing channels.
Delivering full social media content campaigns for each event including Instagram, Facebook, and X.
Region: UK & International
BUILDING & CONSTRUCTION SECTOR | WEBSITE
Marketing Brief: To create a new company website and develop suitable content to demonstrate expertise in traditional granite constructed properties for this Aberdeen based building and roofing specialist.
Services Provided:
Designed and launched a new company website, including all content creation, brand styling, and copywriting. This included feature articles to showcase expertise in traditional granite constructed properties.
Additional work included advertising services for advert design and negotiating placement.
Region: UK - Scotland
VETERINARY SERVICES SECTOR | WEBSITE & MARKETING SUPPORT
Marketing Brief: To create a company website to support the launch of a new business providing Professional Development courses for veterinary professionals in the North of England and Scotland.
Services Provided:
Designed and launched a new company website in line with the business opening, including all content creation, brand styling, and copywriting.
Additional work on a retainer basis included full website management and supporting the publication of new courses on the website, as well as creating posters in digital and print formats.
Region: UK - England
THIRD SECTOR / CHARITY | MARKETING STRATEGY
Marketing Brief: To provide advisory services to Berkshire County Blind Society (BCBS) (now rebranded as Berkshire Vision) for regional marketing activities. Support to include advising on marketing strategies and social media content.
Services Provided:
Provided monthly support for content and marketing outreach.
Additional work included exploring a community project proposal to engage and recruit local university students as volunteers through a greater understanding of the vital work of this charitable organisation.
Region: UK - England
FOOD & DRINK RETAIL SECTOR | MARKETING & PR
Marketing Brief: To advise on launch activities for this Berkshire based cafe to support the opening of their newly refurbished venue.
Services Provided:
Work included advising on marketing and cafe branded materials and advising on social media content.
PR support with local media coverage in line with the opening of the newly refurbished venue.
Region: UK - England
TestimonialS
In line with proposals, further information on projects, retained work, and professional experience can be provided upon request. To view recommendations from clients and organisations, visit the testimonials page.